Levellr vs FirstLook: Which Discord Community Platform Does More?

Your Discord insights live in one tool. Playtesting data lives in another. Creator performance in a third. You're paying for three platforms that don't talk to each other.

Levellr and FirstLook both surface community mood, trending topics, and engagement patterns from your Discord server. But Levellr stops at Discord. FirstLook connects those insights to playtesting workflows, cross-platform player identity, and creator performance.

This comparison covers where the platforms match on Discord and where FirstLook's connected data pulls ahead.

What Is Levellr?

Levellr is a Discord community management platform built for brands and game studios. It provides sentiment tracking, social listening, levelling systems, branded bots, and first-party data capture through customizable dashboards.

The platform focuses exclusively on Discord, delivering deep analytics for studios whose community lives primarily in that ecosystem.

What Is FirstLook?

FirstLook is a player relationship platform that started with playtesting workflows and expanded into full community management and creator campaigns. The platform includes Discord sentiment analysis comparable to Levellr's, plus playtesting infrastructure, key distribution, and creator campaign tools.

The key advantage is unified data. Your Discord insights connect to the same players you're tracking through playtests and creator programs.

Levellr vs FirstLook: Discord Sentiment Analysis Compared

Both platforms deliver robust Discord community insights. Here's how they compare on core Discord features.

Levellr has mature Discord-native features. FirstLook matches these capabilities while adding AI-generated summaries and connecting insights to player identity.

What FirstLook Offers Beyond Discord Analytics

Discord insights are valuable, but they're more powerful when connected to player behaviour outside the server. This is where the platforms diverge.

With Levellr, you know a player is frustrated in Discord. With FirstLook, you know that same player also has 47 hours in your playtest, completed three surveys, and was referred by a creator whose content drove 200 signups.

When you see sentiment trending down on "balance" in your Discord, you can filter to see if that feedback comes from players with 50+ hours or players who churned after 30 minutes. This context turns scattered feedback into useful insights.

Discord Community Tools: Levellr and FirstLook Features Explained

The comparison table shows feature parity, but how do these tools actually work? Here's a closer look at the Discord features you'll use daily.

1. Sentiment Analysis

Levellr provides social listening across your Discord server with dashboards showing community mood and trending conversations.

FirstLook captures all Discord chatter and surfaces sentiment trends by topic. The platform tracks long-lived tags like "gameplay," "technical issues," "balance," and "performance," showing whether sentiment is trending up or down for each. Trending topics surface specific conversations gaining traction, like discussions about a particular ability or encounter mechanic.

FirstLook generates AI-powered synopses for each topic, summarizing what players are saying without requiring you to read every message. You can filter to see only negative sentiment, helping you catch issues before they escalate.

2. Engagement Tracking

Levellr tracks member activity, participation rates, and engagement metrics through analytics dashboards.

FirstLook shows engaged players, top members, top channels, and Discord thread activity. Because FirstLook connects Discord to player profiles, you can see which engaged community members are also your most active playtesters or which top contributors came through creator referrals.

3. Gamification and Rewards

Levellr includes built-in levelling systems and XP mechanics to drive ongoing engagement.

FirstLook offers custom quest systems with XP, tiers, and rewards. You can create quests tied to specific actions like wishlisting on Steam, completing surveys, referring friends, or hitting playtime milestones. Rewards can include Discord roles, in-game entitlements, or even physical merch through integrated fulfillment.

How FirstLook Connects Discord Data to Your Full Player Ecosystem

With Levellr, your Discord insights stay in Discord. With FirstLook, every Discord interaction connects to a complete player profile. Here's how that works in practice.

1. Discord to Player Identity

When players sign up through FirstLook, they link their Discord, Steam, PlayStation, Xbox, and in-game accounts. That Discord username complaining about balance? You can instantly see they have 47 hours of playtime, completed three feedback surveys, and came through a specific creator's referral link.

This connection works both ways. Filter your Discord sentiment data by player segments. See if negative feedback comes from veterans or new players, from PC or console, from players who churned or players still active.

2. Discord to Playtesting Workflows

FirstLook automates the bridge between Discord and your playtest infrastructure. When players complete signup, they're automatically added to your Discord server with the correct roles assigned. No manual role management.

Send targeted announcements to Discord segments based on playtest behaviour. Message players who haven't logged in this week. Alert high-playtime testers about a new survey. Your Discord communication becomes data-driven because it's connected to actual player activity.

3. Discord to Creator Campaigns

Track which creators drive your most engaged Discord members. FirstLook's attribution system connects creator referral links to player profiles, so you can see not just who a creator brought in, but how those players behave in your Discord and in-game.

Discover creators already making content about your game through automated detection across YouTube, Twitch, and TikTok. See if those creators' audiences are already active in your Discord community. Run campaigns with goals and rewards, then measure whether creator-driven players become your most vocal community advocates.

Levellr vs FirstLook Pricing: Plans and Costs Compared

Pricing structures differ between the two platforms. Here's what to expect from each.

FirstLook offers transparent, scalable pricing with a free tier:

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  Free Plan includes unlimited signups, 50 invited players, and all Standard features
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  Standard Plan is $299/month for up to 5,000 invited players
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  Pro Plan is $1,599/month for up to 50,000 invited players
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  Enterprise offers custom pricing for larger player counts

Levellr operates on a subscription model with pricing scaling by features, support level, and audience size. Contact Levellr directly for current pricing.

Pros and Cons of Levellr and FirstLook

Every platform has tradeoffs. Here's an honest breakdown of where each excels and where they fall short.

Levellr

Pros:

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  Mature Discord-native analytics and sentiment tracking
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  Built-in levelling systems and gamification
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  Established platform for Discord-focused community management
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  Strong content scheduling and moderation features

Cons:

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  Limited to Discord with no cross-platform player data
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  No playtesting workflows, NDA management, or key distribution
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  No creator campaign tools
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  Requires additional platforms to manage the full player lifecycle

FirstLook

Pros:

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  Comparable Discord sentiment analysis with AI-generated summaries
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  Connects Discord insights to cross-platform player identity
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  Complete playtesting lifecycle in one platform
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  Full creator campaigns with content detection, attribution, and payouts
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  Unified data shows which Discord feedback comes from engaged players

Cons:

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  Requires initial configuration of playtest flows to unlock full value
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  More specialized for game studios than general brands

Levellr vs FirstLook: Final Verdict

The real question isn't which platform has better Discord analytics. Both deliver. The question is whether you want Discord insights in isolation or connected to your entire player ecosystem.

Choose Levellr if you only need Discord analytics and don't plan to run structured playtests, distribute keys, or manage creator relationships.

Choose FirstLook if you want the same Discord insights plus the ability to connect that data to player behaviour across Steam, in-game activity, and creator performance.

FirstLook replaces fragmented tools with unified player data. See which feedback comes from engaged players. Track which creators drive retention.

Start your free trial today, and invite 50 players with full access. No credit card required.

Frequently Asked Questions 

Can Levellr or FirstLook automate Discord moderation?

Levellr offers moderation features through its branded bot, including automated responses and content filtering. FirstLook focuses on workflow automation, like role assignment when players complete signup. For heavy moderation, many studios pair either platform with dedicated bots like MEE6.

How do Levellr and FirstLook track Discord engagement differently?

Levellr measures engagement through XP and levelling systems. FirstLook tracks top members, channels, and thread activity, but ties that data to player profiles so you can see which engaged Discord members also have high playtime or came through creator referrals.

Do these platforms work with private Discord servers or NDA-protected communities?

Both work with private servers. FirstLook adds built-in NDA management where players sign directly through the onboarding flow before gaining Discord access. Levellr supports gated communities but requires separate tools for NDA signing.